{"id":6574,"date":"2021-08-30T15:58:35","date_gmt":"2021-08-30T22:58:35","guid":{"rendered":"https:\/\/mitchell11.wpenginepowered.com\/blog\/shopconnection\/5-ways-auto-shop-marketing-has-become-more-important-than-ever-part-2\/"},"modified":"2025-12-12T08:54:42","modified_gmt":"2025-12-12T16:54:42","slug":"5-ways-auto-shop-marketing-has-become-more-important-than-ever-part-2","status":"publish","type":"shopconnection","link":"https:\/\/mitchell1.com\/shopconnection\/5-ways-auto-shop-marketing-has-become-more-important-than-ever-part-2\/","title":{"rendered":"5 Ways Auto Shop Marketing Has Become More Important Than Ever \u2013 Part 2"},"content":{"rendered":"<h4><em>This is Part 2 of our 5-part blog series on ways marketing can help your shop enhance customer engagement and bring in more business.\u00a0 <\/em><\/h4>\n<h2><strong><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-57756\" src=\"https:\/\/mitchell1.com\/wp-content\/uploads\/2024\/12\/SocialCRM-5-Ways-prt-2-1.jpg\" alt=\"\" width=\"400\" height=\"400\" \/><\/strong><\/h2>\n<h2><\/h2>\n<h2><strong>Part 2 &#8211;<\/strong><strong> Consumer<\/strong><strong> Reviews<\/strong><\/h2>\n<p>With far less face-to-face communication opportunities during the Covid-19 quarantine, consumers spent much more time online than ever before. In fact time on social media platforms jumped 10% in 2020 with people spending an average of 82 minutes per day on social media platforms. With fewer face-to-face relationship building opportunities, your online word-of-mouth marketing such as consumer reviews have became more important than ever.<\/p>\n<p>Responding to both positive and negative review allows you to communicate and build a relationship outside of the normal face-to-face interactions. If you weren\u2019t responding to reviews before, then it\u2019s time to recognize this is a lost opportunity and prioritize making connections with customers that leave a review.<\/p>\n<p><strong>Expert Tip<\/strong>: Make it someone\u2019s (or yours) responsibility to respond in a timely manner to both negative and positive reviews in order to build relationships. This responsibility could also include sharing positive reviews on social media.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-57777\" src=\"https:\/\/mitchell1.com\/wp-content\/uploads\/2024\/12\/123-1.png\" alt=\"\" width=\"846\" height=\"232\" \/><\/p>\n<h2>Missed Part 1? Read it here: <a title=\"5 Ways Auto Shop Marketing Has Become More Important Than Ever \u2013 Part 1\" href=\"https:\/\/mitchell1.com\/shopconnection\/5-ways-auto-shop-marketing-has-become-more-important-than-ever-part-1\/\">5 Ways Auto Shop Marketing Has Become More Important Than Ever \u2013 Part 1<\/a><\/h2>\n<p>&nbsp;<\/p>\n<h2 style=\"text-align: center;\"><strong>Want to learn more about SocialCRM?<\/strong><br \/>\n<a href=\"https:\/\/mitchell1.com\/support\/socialcrm-demo-request\/\">Request a FREE DEMO!<\/a><\/h2>\n<p>&nbsp;<\/p>\n<p><strong>You may also like to read more from the SocialCRM blog:<\/strong><\/p>\n<ul>\n<li>\n<h3><a title=\"What is CRM Software for and How Can it Benefit Your Auto Repair Shop?\" href=\"https:\/\/mitchell1.com\/shopconnection\/what-is-crm-software-for-and-how-can-it-benefit-your-auto-repair-shop\/\">What is CRM Software for and How Can it Benefit Your Auto Repair Shop?<\/a><\/h3>\n<\/li>\n<\/ul>\n<h3><\/h3>\n","protected":false},"excerpt":{"rendered":"<p><img loading=\"lazy\" decoding=\"async\" class=\" wp-image-57756 alignleft\" src=\"https:\/\/mitchell1.com\/wp-content\/uploads\/2021\/10\/SocialCRM-5-Ways-prt-2.jpg\" alt=\"\" width=\"191\" height=\"191\" \/>Unfortunately not every auto repair shop has the benefit of services like SocialCRM auto repair marketing available in-house. But our team has identified five ways marketing can help your shop enhance customer engagement and bring in more business and we\u2019re going to share them with you in this five-part blog series\u2026here is part 2!<\/p>\n","protected":false},"author":1,"featured_media":9395,"parent":0,"template":"","meta":{"_acf_changed":false,"content-type":"","inline_featured_image":false,"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":""},"shopconnection-category":[1631],"shopconnection-tag":[],"class_list":{"0":"post-6574","1":"shopconnection","2":"type-shopconnection","3":"status-publish","4":"has-post-thumbnail","6":"shopconnection-category-shop-marketing","7":"entry"},"acf":[],"_links":{"self":[{"href":"https:\/\/mitchell1.com\/wp-json\/wp\/v2\/shopconnection\/6574","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mitchell1.com\/wp-json\/wp\/v2\/shopconnection"}],"about":[{"href":"https:\/\/mitchell1.com\/wp-json\/wp\/v2\/types\/shopconnection"}],"author":[{"embeddable":true,"href":"https:\/\/mitchell1.com\/wp-json\/wp\/v2\/users\/1"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mitchell1.com\/wp-json\/wp\/v2\/media\/9395"}],"wp:attachment":[{"href":"https:\/\/mitchell1.com\/wp-json\/wp\/v2\/media?parent=6574"}],"wp:term":[{"taxonomy":"shopconnection-category","embeddable":true,"href":"https:\/\/mitchell1.com\/wp-json\/wp\/v2\/shopconnection-category?post=6574"},{"taxonomy":"shopconnection-tag","embeddable":true,"href":"https:\/\/mitchell1.com\/wp-json\/wp\/v2\/shopconnection-tag?post=6574"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}