{"id":5672,"date":"2019-01-05T00:16:24","date_gmt":"2019-01-05T08:16:24","guid":{"rendered":"https:\/\/mitchell11.wpenginepowered.com\/blog\/shopconnection\/which-social-media-sites-should-i-use-for-my-auto-shop\/"},"modified":"2025-12-12T08:53:26","modified_gmt":"2025-12-12T16:53:26","slug":"which-social-media-sites-should-i-use-for-my-auto-shop","status":"publish","type":"shopconnection","link":"https:\/\/mitchell1.com\/shopconnection\/which-social-media-sites-should-i-use-for-my-auto-shop\/","title":{"rendered":"Which Social Media Sites Should I Use For My Auto Shop?"},"content":{"rendered":"\r\n<div class=\"wp-block-image\">\r\n<figure class=\"alignright is-resized\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-43117\" src=\"https:\/\/mitchell1.com\/wp-content\/uploads\/2024\/12\/mobile-phone-1917737_1280-1-1024x682.jpg\" alt=\"social media for auto repair shop marketing\" width=\"314\" height=\"209\" \/><\/figure>\r\n<\/div>\r\n\r\n\r\n\r\n<p>When it comes to making purchasing decisions, consumers have many options. The good news is that they generally prefer to stick with businesses with which they have had a positive experience and \u00a0have built a good relationship.<\/p>\r\n\r\n\r\n\r\n<p>In\u00a0today&#8217;s world, one of the most effective ways to <strong>build customer relationships and loyalty\u00a0<\/strong>is by using social media networks. Creating helpful, engaging and unique auto repair marketing and other automotive content for your audience \u2014 aka current and future customers \u2014 is also one of the best ways for a business to <strong>set itself apart from their competitors.<\/strong><\/p>\r\n\r\n\r\n\r\n<p>In addition to stronger relationships and setting your business apart from your competitors, social media in business has also proven to have a positive impact on sales as well. According to a survey conducted by\u00a0<a href=\"https:\/\/socialmediaweek.org\/blog\/2017\/05\/social-media-influencing-purchase-decisions\/\" target=\"_blank\" rel=\"noopener\">SproutSocial<\/a>,\u00a0<strong>74%\u00a0of consumers make purchasing decisions based on social media influences<\/strong>. In fact,\u00a0some say that if you&#8217;re not using social media for business in some capacity, you\u00a0are missing out on your business&#8217; full earning potential. If that\u2019s the case, you want to make sure you\u2019re using the right social media platform to connect with customers and prospects.<\/p>\r\n\r\n\r\n\r\n<p>According to multiple sources, Facebook is still #1 when it comes to social media business marketing, and with over 2.23 billion users (as of 2018), there is definitely huge opportunity to create relationships and increase sales. In an independent survey conducted by Mitchell 1 in late 2018(over 60K independent automotive repair shops), when asked if they were using social media for business marketing,\u00a0<strong>65%<\/strong>\u00a0said yes. And when asked which social media site they were using,\u00a0\u00a0<strong>96%<\/strong>\u00a0said Facebook with Instagram and Twitter following.\u00a0<\/p>\r\n\r\n\r\n\r\n<p>Are you a <a href=\"https:\/\/mitchell1.com\/socialcrm\/\">SocialCRM<\/a> customer? Talk to your agent about what social media auto shop marketing tactics you could be using to bring in new customers, keep existing customers and increase your sales.<\/p>\r\n\r\n\r\n\r\n\r\n\r\n<h3>Want to learn more about SocialCRM?<br \/><a href=\"https:\/\/mitchell1.com\/support\/socialcrm-demo-request\/\">Request a FREE DEMO!<\/a><\/h3>\r\n","protected":false},"excerpt":{"rendered":"<p><img loading=\"lazy\" decoding=\"async\" class=\"alignleft size-full wp-image-43126\" src=\"https:\/\/mitchell1.com\/wp-content\/uploads\/2019\/01\/mobile-phone-1917737_1280_excerpt.jpg\" alt=\"social media and auto shop marketing\" width=\"150\" height=\"150\" \/>According to a survey conducted by\u00a0SproutSocial,\u00a074%\u00a0of consumers make purchasing decisions based on social media influences.<\/p>\n","protected":false},"author":14,"featured_media":8312,"parent":0,"template":"","meta":{"_acf_changed":false,"content-type":"","inline_featured_image":false,"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":""},"shopconnection-category":[1725],"shopconnection-tag":[1067],"class_list":{"0":"post-5672","1":"shopconnection","2":"type-shopconnection","3":"status-publish","4":"has-post-thumbnail","6":"shopconnection-category-uncategorized","7":"shopconnection-tag-auto-repair-marketingauto-shop-marketinghow-to-market-for-my-auto-shopsocial-media-marketingsocial-media-marketing-for-auto-shops","8":"entry"},"acf":[],"_links":{"self":[{"href":"https:\/\/mitchell1.com\/wp-json\/wp\/v2\/shopconnection\/5672","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mitchell1.com\/wp-json\/wp\/v2\/shopconnection"}],"about":[{"href":"https:\/\/mitchell1.com\/wp-json\/wp\/v2\/types\/shopconnection"}],"author":[{"embeddable":true,"href":"https:\/\/mitchell1.com\/wp-json\/wp\/v2\/users\/14"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mitchell1.com\/wp-json\/wp\/v2\/media\/8312"}],"wp:attachment":[{"href":"https:\/\/mitchell1.com\/wp-json\/wp\/v2\/media?parent=5672"}],"wp:term":[{"taxonomy":"shopconnection-category","embeddable":true,"href":"https:\/\/mitchell1.com\/wp-json\/wp\/v2\/shopconnection-category?post=5672"},{"taxonomy":"shopconnection-tag","embeddable":true,"href":"https:\/\/mitchell1.com\/wp-json\/wp\/v2\/shopconnection-tag?post=5672"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}